By SANJAY|September 4, 2017|Digital tips|0 comments

On page SEO

On page SEO technique is used to optimize web pages so that the search engine result page display the relevant link of searched keyword done by the visitors.

The main objective is to get higher in the page ranking and get more traffic to their website through search engines.

Meta tag

Most important Meta tags are for search Engine index, keyword meta tag and the meta description tag.  Meta tags are list of keywords tells about the content of a page or blog or article.

<head>
<meta charset=”UTF-8″>
<meta name=”description” content=”Free Web tutorials”>
<meta name=”keywords” content=”HTML,CSS,XML,JavaScript”>
<meta name=”author” content=”John Doe”>
<meta name=”viewport” content=”width=device-width, initial-scale=1.0″>
</head>

The main objective of meta tag is to give the information about the content, author name,

Meta description

As per google norms Meta Description must not be longer than  160 character.

Writing a short description about your website or page in the html text format. Which will appear in the serp (search engine result page).  Which has another name snippet.

For e.g.

onenal seo

Will appear always on uploading new article or publishing new blogs over website.

You can add the meta description in the head of the html of your site.

In the word press dash board

Click appearance

Click editor

Click header

You will find like this

<head>

<meta name=”description”content=”your description hear of your webpage.”>

</head>

 

Meta description is important because when the visitor search on SERP he/she gets the detail information about your website or webpage through meta description shown in the search engine result page (SERP).

 

Therefore it is very important to have a very clear simple and descriptive meta description.

Title tag

Title tag is 70 characters.

Title tag is displayed top of browser bar.  Its an html tag which is visible when visitors search using keywords display the result in serp.  The title tag is hyperlinked and clickable, once you click it will take you to the website.

H1 tag

This is the tag used to differentiate the heading from sub heading of a page.  H1 TAG is the most important tag as it introduces your website content of page.

If you notice one thing, each website has its own way of presenting H1 tag some use long sentences, and some use short sentences, some use keywords with more relevance to content in the page.

For e.g.

If you are making a website and writing content related to “beauty products”.  Then the H1 tag must mention beauty product, or beauty product using methods, beauty product brands, beauty products pros and cons. Etc.

Content

Well everyone know that content is the key in every field, whether it is a blog, advertisement, or an article , content is the king.

There are H2 and H3 tag which are also relevant from seo point of view.

Long tail Keywords

 Keywords which are used with 3 or 4 phrases of keywords with relevant to page content are long tail keywords.

For e.g. a visitor want to buy laptop bag, then he search  put his query in the SERP with the words “laptop bag”

Here the seller using long tail key words  like “ multipurpose laptop bag, daily use laptop bag, water repellent laptop bag, business trip laptop bag, etc.

These are the long tail keywords which is being used in the title of the page which are very relevant to the content of that page.

Main benefit of using long tail keyword it can be search more relevant to the visitors.

Conclusion

So now concluding this till now i have discovered the above which I think will appear more fast in the SERP query and better ranking of your website

 

Share this Post:

Leave a Comment

Your email address will not be published. Required fields are marked *

*
*